The Business Improvement District (BID) of Coral Gables’ mission is to promote commercial vitality to Miracle Mile and Downtown Coral Gables, and to act as a strategic catalyst for the overall improvement of the area.  Through the implementation of marketing and advertising programs, and engagement in the form of advocacy, this collective organization of property owners and merchants position Downtown Coral Gables as a desirable place to shop, dine, play, live and do business.


The BID of Coral Gables is a non-profit 501(c)6 organization incorporated in July 1997. Originally it encompassed property within the designated geographic area of Douglas Road to Le Jeune Road (east–west) and Aragon Avenue to Andalusia Avenue (north-south).  In November 2007, due to the overwhelming demand from businesses just outside the northern boundary of the district, the geographic area was expanded to include one more block north, making the northern boundary Giralda Avenue.  This expansion was a result of the district’s re-election in August 2007.  Every five years, the property owners reconsider the charter and elect to continue the BID organization.  In 2012, the BID was re-established once again by an overwhelming majority of its property owners.


The BID allows for provisions of an equitable and reliable means of financial support, management and long term funding.  A BID is an organizing and financing mechanism used by property owners and merchants to determine the future of their retail and commercial area.  The BID is based on state and local law, specifically Florida Statute 170, which permits property owners and merchants to band together to use the city’s tax collection powers to “assess” themselves. These funds are collected by the city and returned in their entirety to the BID and are used for purchasing supplemental services (e.g. advertising, promotions and special events) beyond those services provided by the city. The BID’s charter includes a five-year “sunset” provision, whereby the district requires ratification every five years by a majority of its property owners. The BID was last reinstated in 2012 through 2017.


The involvement of BID property owners and business owners is crucial to its success, and to the success of the district. Members may serve on a committee (Marketing, Streetscape Project, Overlay Study, etc.) or on the Board of Directors.

The BID Board meetings take place on the third Wednesdays of the month and are held the Westin Colonnade Hotel at 8:30 AM. Here are the date for upcoming board meetings.

January 20, 2016
February 17, 2016
March 16, 2016
*April 20, 2016 – New Time & Location: 6 PM at the Coral Gables Museum
May 18, 2016
June 15, 2016

Committee Meetings

Retail Committee Meeting – Friday, January 14, 9:30 am at the BID office.
Restaurant Marketing Meeting – Tuesday, January 19 at 3 pm at Sushi Maki
Retail Marketing Meeting – Wednesday, January 27 at 3 pm at Randazzo’s
Overlay Committee – Monday, February 1, 2016 at 3 pm at Planning & Zoning Department
Block Captains Meeting – Thursday, February 11, 2016 at 3 pm at the BID office.
Downtown Overlay Discussion – March 9, 2016, 6pm – Planning and Zoning Board at City Hall Commission Chambers, 405 Biltmore Way
Downtown Property Owners and Merchants Meeting – March 14, 2016, 6pm at the Coral Gables Museum Community Room, 285 Aragon Avenue
City Commission: Downtown Overlay Discussion – March 15, 2016, 9am at City Hall Commission Chambers, 405 Biltmore Way

Streetscape Merchant Information Meeting – Monday, April 25, 2016 at The Actors’ Playhouse at the Miracle Theatre. 3 pm Open House, 4 pm and 6pm Presentation (same)
Streetscape Groundbreaking – Thursday, April 28th at 10:30 am
Retail Committee Meeting – Friday, May 6th at 10 am – BID office
BID Honorary Advisory Council – May 17th at 9 am, at Books & Books
BID Executive Board Meeting – May 18th at 10:30am – BID office


The BID’s Board of Directors is made up of:

6 property owners
6 business owners
1 property/business owner
1 Coral Gables Chamber representative
1 City of Coral Gables representative
1 Resident Advisor

The following individuals currently serve on the 2015-2016 Board of Directors:

President – Mindy McIlroy, Terranova Corporation
Vice-President –  Barbara Tria, Property Owner
Secretary/Treasurer – Venny Torre, Torre Development
Member at Large –  Denise Erwin, Bulla

Craig DeWald, Uvaggio Wine Bar
Zeke Guilford, Property Owner
Erica Guzman, Aragon 101
Jorge Kuperman, JSK Architectural Group
Matt Lahiff, Westin Colonnade Hotel
Carolina Rendeiro, eMerge Americas
Truman Skinner, McBride Properties
Michael Steffens, Neville Steffens Architects, LLP
Helena Ulloa, I. Designs Optical

Commission Liaison – Jeannett Slesnick, Coral Gables Commission
Chamber Liaison – Jill Hornik, Jae’s Jewelers
Resident Advisor – Joseph Hernandez

The BID Board of Directors may be reached at [email protected] .

The BID office, responsible for day-to-day operations concerning marketing & advocacy, is staffed by the following individuals:

Marina Foglia, Executive Director
Taciana Amador, Assistant to the Director
Daniela Pedroza, Social Media Specialist/Office Assistant


2014-2015 Annual Report

BID Annual Meeting Presentation – November 2015

Streetscape Presentation – November 2015

City of Coral Gables Update

Copyright © 2000-2015 Business Improvement District of Coral Gables, Inc. All Rights Reserved.


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